How much does a buffet cost? Analysis of the latest prices and popular trends in 2023
With the rapid recovery of catering consumption, buffets have become a hot topic in recent days due to their rich dishes and high cost performance. This article will combine the hot data of the entire network for the past 10 days to analyze the current buffet price trends, popular categories and consumption suggestions for you.
1. Statistics on the price range of mainstream buffets in the country
| Buffet Type | Per capita price range | Representative Brands |
|---|---|---|
| Business seafood buffet | RMB 298-598 | Golden Leopard, Graceful |
| Japanese style questions | RMB 198-398 | Oedo, Monoshima |
| Hotpot self-service | RMB 68-158 | Haidilao, Xiabu Xiabu |
| Star hotel self-service | RMB 198-328 | Shangri-La, Hilton |
| Pizza barbecue buffet | RMB 49-99 | Big Pizza, Han Lixuan |
2. Analysis of recent hot trends
1.High-end ingredients sink: Recently, many buffet restaurants have launched the "King Crab Unlimited" event. Restaurants with original price of 400+ are now launching a special package of 298 yuan, and the number of views on TikTok related topics exceeds 80 million times.
2.A self-service snack: The crayfish self-service became a hot product this summer, with bookings rising by 120% year-on-year from 21:00 to 24, with an average of 98-128 yuan per person.
3.Healthy and light food trend: Low-calorie salad bar and sugar-free dessert area have become the new standard, and related Xiaohongshu notes have increased by 32,000 in the past 7 days.
3. Price comparison of popular cities
| City | Mid-range self-service average price | High-end self-service average price |
|---|---|---|
| Beijing | RMB 168 | RMB 358 |
| Shanghai | RMB 182 | RMB 388 |
| Guangzhou | RMB 135 | RMB 298 |
| Chengdu | RMB 118 | RMB 268 |
| Hangzhou | RMB 155 | RMB 328 |
4. Consumption suggestions
1.Off-peak meals are more cost-effective: Weekday dinner is 15%-20% cheaper than weekends. Some restaurants offer "afternoon tea buffet" hours from 14:00-16:30, and the price is only 60% of the main meal.
2.Follow the new store discounts: Meituan data shows that the average discount for the newly opened buffet reached 42 yuan in the first month, and it is recommended to choose new stores that have been opened for 1-3 months.
3.Children's fee standards: Most restaurants are free for children under 1.2 meters, and half price for 1.2-1.4 meters. Parents need to pay special attention when booking.
5. Future price forecast
As the Mid-Autumn Festival and National Day approaches, it is expected that the buffet prices will generally rise by 10%-15% in late September, and popular restaurants need to book 3-7 days in advance. It is recommended that consumers complete coupon stockpiling in early September. At present, TikTok group purchases still have discount activities such as "79 yuan to 100 yuan".
In summary, the buffet market is showing a polar development trend of "high-end boutique" and "people-friendly and diversified". Consumers can choose products at different prices according to their actual needs. It is recommended to compare the discount information of each platform in advance to get the best dining experience.
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